Russell Corporation
Sherrin

We have only ever used Milford Astor and API.
They supply the quality inks and foils we need.
raw material and machined material
A 20+year partnership delivering performance, precision and pride
When you think of Aussie Rules football, you think of the Sherrin. It’s more than a ball, it’s a national icon. For over 140 years, Sherrin has been at the heart of the game. Behind every elite-level ball is a story of craftsmanship, quality, and partnerships built to last.

Russell Corporation – Sherrin proudly manufactures these iconic AFL footballs.
In addition to their local production, they import and distribute a wide range of Sherrin and Spalding products across Australia, servicing professional leagues, clubs, and fans.
roads across australia
A Trusted Partner Since Day One
For over two decades, Russell Corporation – Sherrin has relied on Milford Astor and API Transfer Technologies (both part of the Aldus Group) to help bring each football to life through premium printing inks and foils. From the beginning, this partnership has been built on trust, consistent product quality, and fast, reliable service.

Perfect prints, Every Time

Milford Astor supplies screen-printing inks used to apply team logos, sponsor branding, and AFL marks to the footballs. Each print must be bold, precise, and capable of with standing the physical demands of the game, no easy feat. Milford Astor’s deep inventory, long-standing infrastructure, and exclusive partnership with Coates Screen (Nuremberg) ensure accurate colour matching and on-time delivery, even during time-sensitive projects like the AFL Gather Round or when sponsor branding changes from one season to the next.

Foils that make their mark  

Foil stamping gives Sherrin footballs their signature finish. API Transfer Technologies supplies the black and gold foils used in this process, which are applied using machines supplied by Milford Astor.

With API Transfer Technologies providing fast stock access, expert advice, and flexibility to meet evolving requirments. When the AFL requested a less glossy black foil for a more refined appearance, API quickly delivered a matte alternative that is now undergoing testing.

Why It WOrks

This is a partnership defined by consistency, collaboration, and results. As the team at Sherrin put it:
We have only ever used Milford Astor and API.
They supply the quality inks and foils we need.
Behind the scenes, the depth of experience and dedication from Aldus Group sets this partnership apart. Whether it’s urgent colour matching for a new sponsor or developing custom foils to meet league standards, the teams at Milford Astor and API Transfer Technologies consistently deliver.

Because when a Sherrin is bounced, kicked, marked or celebrated, it’s more than just a ball. It’s a symbol of pride. And Aldus is proud to part of that story.

Key Benefits Delivered

  • Tailored screen-printing inks for vibrant, consistent branding
  • On-demand foil supply with customised finishes
  • Responsive customer service and expert technical support
  • Rapid colour matching for time-sensitive projects
  • Decades of experience ensuring reliable product quality

Explore the possibilities

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